(noun, etymology Dutch from ‘boedel’: estate, possession, inheritance, stock.). 1. Crowd, pack, lot, as in ‘the whole boodle.’ 2. a. Counterfeit money b. Money acquired or spent illegally or improperly, particularly when used in bribery for political purposes. 3. Slang for money in general.

For Immediate Release

BOODLEWORLD.COM ANNOUNCES A NEW WEBSITE: Beyond Financial Advice: How to Make Money Work for Everyone

Woodland Hills, CA — June 8, 2010 — What does a personal wealth manager who doesn’t believe there’s any such thing as personal wealth do when he’s not discussing clients’ nest eggs? For Ronnie Kahn, CFP®, the answer was to write a book and launch a website to share money stories and new ideas. Boodle is the result of years of Kahn’s thinking about the deeper meaning of this mysterious stuff we call, among other names, money.

The new site is a cirtual wealth of:

  • Resources about alternative economics
  • Lively blog entries about everything to do with moolah
  • Exercises to help you trim the flab off your money practices and thinking

Kahn hopes to affect a sea of change in our attitudes and practices about money. “The recent economic crisis is only a blip on the financial hurricane radar unless we change the way we relate to money as individuals, communities, corporations and nations,” said Kahn.

In a style that’s as freewheeling as it is funny, Kahn encourages us to stop bribing ourselves with bailouts and credit card purchases and even the idea that we can go it alone. We need, he says, to see how everything we do is interconnected, especially when it comes to our money lives. Social change will come from understanding money connections, building mutual trust, and creating economic substance.

What’s refreshing here is that Kahn is not selling anything. With Boodle, he is simply trying to start a conversation about the ways in which, to build real wealth, we must make real changes at an individual and institutional level. The first step, he says, is to collect our stories about money as individuals and as a culture and then exchange them for stories that give a new meaning to money. “We can,” he says, “create a ‘power to the virtual people’ by giving up the ‘what’s in it for me’ mantra and replacing it with ‘we are all in this together.'”

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CONTACT: Ronnie Kahn

Information for the working press

Understanding Money Connections • Building Mutual Trust • Creating Economic Substance

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